Augmented Reality Mapping for Broadcast TV
Cutting-edge technology that makes your coverage more relevant to viewers than ever before.
BEAR is Churchill Navigation’s Augmented Reality Mapping System specifically designed for broadcast TV that takes full advantage of the unique vantage point provided by aerial coverage. BEAR gives you the tools to make your airborne video a truly immersive experience for your audience – creating excitement for your network and giving your aerial coverage a competitive advantage. BEAR’s real-time augmented reality overlays show streets, addresses, businesses and much more, plus built-in 3D motion graphics allow you to tell the story like never before.
The unrivaled vantage point provided by airborne video has become the standard for major Electronic News Gathering (ENG) organizations worldwide. However, without familiar landmarks including addresses or even street names, airborne shots often lack context, making it difficult for viewers to relate to what they are seeing… Until now.
Churchill Navigation’s augmented reality solution for broadcast gives airborne video relevancy and relatability by overlaying the information essential for building context. Streets, addresses, businesses, and much more can be shown directly onto the aircraft’s live broadcast feed. Now, viewers can know exactly where news is taking place and quickly determine how it impacts them, creating an unsurpassed level of viewer immersion.
In the aircraft or in the control room, operators can interact with the live airborne video and have full control over what is shown on the broadcast feed. Precisely measure and display speed and distance. Calculate the exact the area of a wildfire, oil spill, or any other disaster. Highlight, draw, spot-shadow, spot zoom, and much more — Churchill Navigation gives you a full suite of technology to provide your news team and your viewers with an unmatched level of immersion in the story.
Drive audience engagement whether covering car chases, fires, traffic, weather and natural disasters, or any other type of news. By overlaying critical contextual information like roads, businesses, annotations, and much more directly onto the live broadcast feed, viewers can know exactly where news is taking place and quickly determine how it impacts them.
Live, on-air, day or night, highlighting the important aspects of a story has never been easier. Choose from several styles, colors, and formats to highlight and annotate live video. Freehand telestration as well as tools for drawing lines, circles, squares, and polygons are all included. Now, you can tell the story in a way where viewers know exactly where news is taking place and how it impacts their lives.
The system interfaces with most broadcast-quality airborne cameras including those from GSS, Cineflex, and Shotover and is backed by Churchill Navigation’s world-class service and support. This includes our industry-leading, 1 year, 100% money back satisfaction guarantee, as well as free software updates and free technical support.
Contact us to learn how to bring the power of Churchill Navigation’s Augmented Reality for Broadcast to your viewers.